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While strategic management is supposed to be a long-term view, in times such as these, where change is rampant and unpredictable, we look at what strategy entails and its relevance in times to come. Starting with a quick introduction to strategic management, the programme is intended to highlight the changes in the environment, and the need for a new look at strategic management, with novel ways of analysing and engaging. The programme is designed with a wide variety of pedagogical mix.
- To provide an overview of Strategic Management
- To establish the need for a relook at Strategy, given the changing times
- To delineate how strategic management changes in a digital world
- To underline the increasing linkages between strategy and society
- To emphasize the trade-offs in navigating the VUCA world
- To highlight the necessity of Blue Ocean strategy
- To equip the participants with new frameworks and ways of analysis
- To expose the participants to a wide variety of pedagogies
Content
- Introduction to Strategy; Competitive Strategy; Corporate Strategy; Strategy Formulation and Implementation
- Resource-based View and Understanding Emerging Economies
- Strategy in a Digital World: The E- in E-business
- Strategy & Society: Stakeholder Capitalism & Corporate Social Responsibility
- Surviving in the VUCA world: Black Swans, Dragon Kings & Gray Rhinos
- Blue Ocean Strategy: Converting non-customers into customers
September 4-13, 2021 | Online mode
Faculty Development Programmes (FDP) Office
Indian Institute of Management Indore
Prabandh Shikhar, Rau-Pithampur Road
Indore 453556, Madhya Pradesh, INDIA
Email : fdp@iimidr.ac.in
Tel. : +91-731-2439752
Fax : +91-731-2439800
Faculty members who have taught only core courses but not elective courses in Strategy; Faculty members who have hitherto taught allied subjects like Marketing, Finance, OB & HR and are interested in teaching core courses in Strategic Management
INR 35,400/-
Prof. Srinivas Gunta
Email: srinivasg@iimidr.ac.in
Phone: +91-731-2439543