People are assets for organizations as employees and customers, and understanding people proves to be the key to a successful organization. Understanding people can be facilitated by analytical tools and techniques. These analytics-driven decisions that are grounded in data are expected to be more reliable than decisions based on hunches. The programme aims to equip HR and Marketing managers to collect new data and analyse existing data to make significant decisions.
Analytics has become an integral part of decision-making in organizations today. This workshop will help participants understand the basics of analytics, problems in implementing analytics along with tools that can be used for people analytics.
The workshop-based programme is based on a hands-on approach to Questionnaire design, understanding differences across and within groups, performance analytics, and building regression models. The workshop will utilize software like Excel and others to solve mini cases.
Management Development Programmes (MDP) Office
Indian Institute of Management Indore
Prabandh Shikhar, Rau-Pithampur Road
Indore 453556, Madhya Pradesh, INDIA
Email : email@example.com
Tel. : +91-731-2439750, 2439752, 2439753, 24397544
Fax : +91-731-2439800
HR managers and Marketing managers of organization.
GST, as applicable, will be additional
Prof. Jatin Pandey