
Name | Ashish Sadh |
Qualification | MBA (APSU, Rewa) Ph.D. (DAVV, Indore) |
Contact No. | +91-731-2439528 |
ashish@iimidr.ac.in | |
Curriculum Vitae | Download |
- Brief Profile
- Research Publications
Ashish Sadh is a faculty of Marketing Management. He received his Ph.D. from Devi Ahilya University, Indore. His doctoral thesis was in the area of New Product Management with a special emphasis on Brand Extensions as New Product Introduction Strategies. Previously, he was associated with IIM, Indore as a fellow and with IIM, Ahmedabad as a research staff. He worked in Devi Ahilya University as a faculty for more than four years. His research areas of interests include advertising, brand management, and social marketing...............
Research article
'Excellence in Social Marketing- WHO ORS campaign for Diarrhea Management' Indore Management Journal vol. 2 issue 3 Oct.-Dec.2010.